what is seo friendly url

An SEO-friendly URL is a web address that is structured in a way that is easy for both search engines and users to read and understand. SEO-friendly URLs can help improve a website's visibility on search engines and provide a better user experience. Here are some key characteristics of SEO-friendly URLs: 1. **Keyword Inclusion**: URLs that contain relevant keywords related to the content of the page can help search engines understand what the page is about. 2. **Readability**: A good URL should be easy for users to read and remember. Simple, descriptive URLs are more user-friendly. 3. **Hyphens as Separators**: Use hyphens (-) to separate words in the URL instead of underscores (_). Search engines interpret hyphens as spaces, making the URL easier to read. 4. **Short and Concise**: Keeping URLs short can make them easier to share and can result in better user engagement. Ideally, they should be under 100 characters. 5. **Avoid Special Characters**: Try to avoid using special characters, underscores, and excessive parameters in URLs, as they can make the URL harder to read and may confuse search engines. 6. **Static vs. Dynamic**: SEO-friendly URLs are typically static rather than dynamic. Static URLs do not change and provide clear information about the page contents. 7. **Descriptive**: The URL should give an indication of the content it links to. For instance, a product page might have a URL like `www.example.com/products/red-shoes` rather than `www.example.com/product?id=12345`. ### Example **SEO-friendly URL**: `www.example.com/seo-friendly-url` **Not SEO-friendly URL**: `www.example.com/page?id=12345` In summary, SEO-friendly URLs are an important aspect of optimizing a website for search engines, helping with indexing and improving click-through rates from search results.